Introducing Scottish Honeyberry Growers, a dedicated cooperative of passionate fruit cultivators, eager to unveil their naturally grown superfruit at the London Country Living Christmas Fair.

As November approaches, get ready for a delightful and wholesome holiday season as you discover the wonders of their Honeyberries. Join us in exploring the remarkable journey of Scottish Honeyberry Growers and get ready for the upcoming Fairs, where their exceptional superfruit will take center stage.

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Meet the Maker:
Scottish Honeyberry Growers

Interview with Catherine Sim.

Introducing Scottish Honeyberry Growers, a dedicated cooperative of passionate fruit cultivators, eager to unveil their naturally grown super fruit at the London Country Living Christmas Fair.

As November approaches, get ready for a delightful and wholesome holiday season as you discover the wonders of their Honeyberries. Join us in exploring the remarkable journey of Scottish Honeyberry Growers and get ready for the upcoming Fairs, where their exceptional super fruit will take centre stage.

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Tell us a little bit about your work…

 

Scottish Honeyberry Growers is a farmers’ cooperative that was formed in 2017. Honeyberries are edible honeysuckles packed with polyphenols, anthocyanins, antioxidants, vitamin C, and potassium. All the goodness packed in them makes the Honeyberry a super fruit.

How did it all start?

 

One of our growers was on their honeymoon in Japan and came across Honeyberries in various products (in Japan, the berries are known as “the berry of longevity”). Intrigued by the health benefits and cultivation methods, he did some more research. Subsequently, a group of farmers visited Canada, where Honeyberries have been grown commercially, to learn more. The fact that Honeyberries thrive in our climate in Scotland due to their frost resistance and hardy nature made them a perfect fit. Honeyberry plants bloom in February/March, which is early, and for cross-pollination, we rely on native Masonry Bees and Bumblebees. The orchards are surrounded by wildflower strips to provide food for the bees and encourage their visits.

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What inspires you?

 

Scottish Honeyberry Growers are inspired by cultivating a healthy, versatile berry that promotes bee activity and supports healthy eating.

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What is your creation process?  

 

Sustainability, wellbeing, staying true to our brand, and all-natural elements are what we prioritize when creating new products and concepts. You have to love it to share it.

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What makes you, your brand or products unique?

 

We sell Scotland’s very own super fruit.

What is your next project?

 

Our next project involves releasing a coated range of Honeyberries, including yogurt and chocolate-covered Honeyberries. Queen Margaret University has been experimenting with potential recipes and products for us. We look forward to expanding on their hard work and continuing our collaboration.

What is your biggest achievement?

 

Our most significant achievement to date is being featured in The Hairy Bikers Go Local series on January 6, 2023.

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What is your best-selling product?  

 

Our 50g Freeze-Dried Honeyberry pouch is our most popular product.

What are you looking forward to the most about exhibiting at the Christmas Fair?

 

We love the extensive range of products available for visitors, making it a fantastic day out that introduces people to many new brands.

Your three top tips for crafters and makers…

 

  1. Be 110% committed to your product.
  2. Share your story.
  3. Put yourself out there.

More information on Scottish Honeyberry Growers can be found here.

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Important Announcement

We are delighted to announce that the management of the Country Living Christmas Fair is transitioning back to Hearst UK, owners of the Country Living Brand. For 2024, Country Living are partnering with iconic sister brand, Good Housekeeping, to bring a fabulous new and enriched festive experience to the London Christmas Fair. Good Housekeeping is the UK’s biggest lifestyle magazine brand for women and in 2022 launched its own, annual Christmas weekend festival, Good Housekeeping Live.

Good Housekeeping Live with the Country Living Christmas Market will take place at the Business Design Centre from 13th – 16th November 2024.

The Glasgow and Harrogate Country Living Fairs will be paused for 2024.

For more information on Country Living Events for 2024, please contact Ellie Craig, Artisan Growth Manager at [email protected]